Kien Giang: Ha Tien is increasingly attractive to domestic and international tourists

In the first 5 months of the year, Ha Tien attracted more than 1.6 million visitors.

Ha Tien is a land in the Southwest, famous for its diverse and rich beauty, likened to a miniature Vietnam, with mountains, rivers, caves, islands and borders. Ha Tien has a unique combination of majestic natural landscapes and unique historical and cultural features. With famous landmarks such as: Mac Cuu tomb, Dong Ho lagoon, Da Dung mountain, Thach Dong, Mui Nai beach, Hai Tac island, Den mountain... creating Ha Tien a poetic, peaceful and quiet beauty, truly attracting tourists from everywhere to come and visit.

Den Mountain Coastal Road .

According to the Ha Tien Trade and Tourism Promotion Center, after a year of implementing its tasks, the unit has always strived to complete the set targets and plans. The application of science and technology, taking advantage of the convenience of digital platforms and social networking sites in promoting and advertising trade and tourism has made significant progress, bringing the image and tourism information of Ha Tien to the public quickly and effectively, expanding the target audience compared to traditional forms such as seminars, fairs and exhibitions.

Accordingly, the unit actively reforms in tourism promotion, application and exploitation of information technology for promotion work. Coordinate to provide information to tourists through the center's electronic information page; website dulichhatien.com.vn, Ha Tien electronic information page; fanpage "Ha Tien Tourism"... At the same time, coordinate with bloggers and youtubers to create videos introducing beautiful landscapes, dishes, specialties of Ha Tien and deploy articles about local tourism published in newspapers.

In 2024, the tourist areas and spots managed by the Ha Tien Trade and Tourism Promotion Center such as Mui Nai Scenic Relic, Thach Dong, and Da Dung Mountain welcomed about 1,360,971 visitors (up 1.37% over the same period; exceeding 0.8% compared to the plan set by the Party cell resolution). Total revenue was over 32 billion VND (up 2.2% over the same period; exceeding 12.28% compared to the annual plan).

In the first 5 months of 2025, the number of tourists coming to Ha Tien reached 1,647,574 (46% of the plan of 3,575,000 visitors).

Promote trade and tourism promotion

Talking to Vietnamese Enterprises, Ms. Nguyen Thi Mong Quyen - Director of the Trade - Tourism Promotion Center of Ha Tien City said that the unit continues to coordinate to create conditions for connecting and bringing OCOP products such as: Hoang Du ground pepper, Lo To dried fish, salted ca xiu; products recognized as collective brands such as: dried shrimp, My Duc sweet potatoes and products recognized as traditional crafts such as Thuan Yen herring fish sauce to participate in fairs and exhibitions in and outside the province. At the same time, support producers and businesses with potential products to participate in the OCOP program. Continue to develop the activities of the Hello Ha Tien Office to support production households to introduce their products.

At the same time, bring OCOP products to participate and organize exhibitions and introductions of typical products and tourism products and services in the city on the occasion of major local events and festivals such as: the festival commemorating the founding of Tao Dan Chieu Anh Cac (1736 - 2025), the traditional festival commemorating the death of Mrs. Mac Mi Co (1763 - 2025) and other events that the locality participates in and outside the province.

Panoramic view of Mui Nai beach from above .

Regarding tourism, the center continues to focus on investing and building digital technology. The center has coordinated with specialized units to expand social platforms to provide information to tourists through the center's website; website dulichhatien.com.vn; Ha Tien website; fanpage "Ha Tien Tourism". Coordinate with bloggers and youtubers to create videos introducing beautiful landscapes, dishes, and specialties of Ha Tien; articles about local tourism posted on central and local media for tourists to access quickly and easily.

In addition, the unit has stepped up its participation in trade promotion and tourism promotion at conferences and seminars inside and outside the province. Through events and promotional activities at seminars and conferences, it is an opportunity to connect with businesses inside and outside the province; the image of Ha Tien, information on Ha Tien's tourism products and services have reached a large number of domestic and foreign tourists.

Towards 2025 and the following years, Ha Tien Trade and Tourism Promotion Center will continue to innovate and implement many suitable programs to cooperate with businesses inside and outside the province, creating high-quality tourism products to meet the increasingly diverse needs of tourists.

Along with that, the city has identified a strategy for developing the marine economy associated with sustainable tourism until 2030, with a vision to 2045. The Ha Tien City Party Committee has issued many action programs, thoroughly and widely implementing them to all levels and all people about the importance and significance of Ha Tien tourism associated with developing the marine economy.

Currently, Ha Tien has been promoting the rapid development of many transport infrastructure projects, the ports are built more spacious, airy, and clean. The inner-city infrastructure connects the surrounding areas to the national highways. Tourist attractions are changing every day, improving the quality of service, aiming at the long-term strategic goal, contributing to the development of Ha Tien's economy, trade and tourism to become more attractive and sustainable", the Director of the Center for Trade and Tourism Promotion of Ha Tien City hopes.

Royal Industry

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